So you want to turn your lights on and off with an SMS? It’s never been easier with these simple steps and a ClickSend account. Home automation is all about convenience; the easier it is to [...]

Last week we touched on how mailing lists work for direct mail and email marketing. Today we address the question of whether or not your mailing list is responsive. Today we primarily focus on [...]

Whether your marketing strategy includes direct mail, email (or even SMS), you will rely on having an effective and responsive mailing list. Your mailing list itself will determine how successful [...]

Email lists can be one of the very best marketing tools. Recipients of your emails have opted in or subscribed by providing their email address, so have already demonstrated an interest in what [...]

It might seem like an odd concept that SMS can be used for recruitment purposes, but it most certainly has its place. It is a valuable, fast, cost-effective and convenient tool for communicating [...]

As a business or other organisation, you need to send out large volumes of SMS messages. It can be tempting to go for the cheapest service provider to achieve this, in order to stretch and make [...]

One of the most effective ways that SMS can be of use to a business is for customer service purposes. Consumers expect to be able to reach out for customer support easily, and text messaging is [...]

ClickSend is happy to announce our latest collaboration with IFTTT. This is another integration service that we offer our customers. Enjoy some of the following services; Forward inbound SMS to [...]

  Building a strong, targeted email contact list is a big step in marketing success for your business or organisation. But once you have a list, what should you actually send your [...]

One of the most important ways that email and direct mail campaigns can be useful is for fundraising. Whether for a charitable organisation, a community organisation, a school, a hospital, or [...]

Magic Words for Marketing When you send marketing messages, whether it’s by direct mail, email, or SMS, you need to understand the great influence that language and words can have on consumers. [...]