SMS Templates: 20 Free Templates for Easter

SMS Templates: 22 Free Templates for Easter

With Easter just around the corner, some might say it’s too late to launch an Easter campaign.

They’d be wrong.

If you haven’t already made use of our awesome Easter postcards, you can create and send an Easter campaign in time for the big day. Thanks to the humble SMS text message.

And to help you speed up the process, we’ve created some SMS templates for Easter. Simply:

  • Copy the templated message
  • Paste it into your message field when creating an SMS campaign
  • Edit the info in the square brackets to be relevant to your business

…and your Easter campaign is ready to go.

Template types

Promotional Easter Messages

If you’re running a seasonal promotion, get your message to your customers quickly and reliably with SMS. Check out our templates below.

Online Store Templates

[Business name]: Our egg-cellent Easter sale starts this week and you don’t want to miss out. Get massive savings on [product] – shop now! [Link].
Opt out reply stop.

Hi (First Name), the [Business Name] annual Easter sale is on this weekend! Shop a massive [discount] on a range of popular items. The sale ends Monday – better hop to it! Shop: [Link].
Opt out reply stop.

One for our friends in the Northern hemisphere…

Hi (First Name), hop into Spring with our Easter sale. Shop our most popular Spring pieces for less – enter [Coupon Code] at the checkout for [Discount] off. Shop now: [Link].
Opt out reply stop.

Brick and Mortar Retailer Templates

[Business name]: Our egg-cellent Easter sale starts this week and you don’t want to miss out. Get massive savings on [product] – check it out in-store now until Monday.
Opt out reply stop.

Hi (First Name), the [Business Name] annual Easter sale is on this weekend! Shop a massive 50% on a range of popular items in store. Better hop to it – stock is limited!
Opt out reply stop.

[Business Name]: Shop our Easter picks with our massive end-of-season sale. Get huge discounts on a range of our best sellers. Shop in-store while stocks last!
Opt out reply stop.

Hair and Beauty

[Business Name]: Hi (First Name). Look sharp this Easter long weekend with [discount]% off [service]. Book online or give us a call. See you soon!

Hi (First Name), appointments are limited over this Easter period. Please book your services quickly to avoid disappointment! [Link]. We look forward to seeing you. [Business Name].

Trades and Services

Hi (First Name), why not use the Easter long weekend to get ahead of some home improvements? Give us a call and get a no-obligation quote for that task that you just never get around to. Or book an appointment at [Link]. Happy Easter! [Tradeperson name], [Business name].

Templates for Car Dealerships

Hi (First Name), the Easter Bunny has come to town – with great Easter treats and deals at your local [Business name] dealership. Get free [extra] on all models – book your appointment and we will show you the best deal for your new car!


In the Northern Hemisphere…

We’ve got the Spring cleaning bug! Runout deals and ex-demo models at crazy prices! Come and make a deal and be driving away in a new car this Easter weekend. [Business Name].

SMS Templates for Hospitality Businesses

Good Friday

Traditionally, many people avoid eating meat on Good Friday – here in Australia, it tends to mean that we all hit the local Fish n Chips shop. If you have fish or vegetarian options on your menu, you can make this tradition work. See the following SMS templates for examples.

Fish n Chips shops

If you don’t have keywords enabled in your account, you may need to tweak this template to suit the way your shop operates.

Are you avoiding meat this Good Friday, (First Name)? Come and get your fish n chips fix at [Business name]. Skip the queues – reply FISH to place your order.
Opt out reply stop.

Other Eateries

Take a break from cooking this Good Friday – we have an assortment of meat-free meals to feed your family. Order at [link] for pickup or delivery!
Opt out reply stop.

Easter Saturday/Sunday

Take a break from cooking and dishes, let us take care of Easter lunch. It’s easy to book your table – simply reply RESERVE, your name, preferred time, and number of guests then we’ll take care of the rest! First in best dressed!
Opt out reply stop.

Hi (First Name), feed your family this Easter Sunday with our kids eat free deal. Dine-in or takeaway – free kids meals with every adult Easter Sunday Roast. Order now or book a table at [Link]. Happy Easter!
Opt out reply stop.


It’s the biggest holiday of the year for your industry, why not maximise the opportunity by sending your local customers an SMS nudge to get their chocolate goodies in time? You might even want to send an MMS with your most Instagram-worthy chocolates – how can anyone resist?

Hi (First Name), with Easter around the corner, there’s still time to get your hands on [Business name]’s delicious Easter range. Shop the range at [Link] and our Easter Bunny will deliver to you this Saturday.
Opt out reply stop.

Happy Easter SMS Templates

If you aren’t pushing a hard sell or big promotion at Easter, it can still be a great opportunity for an extra touchpoint with your customers or clients. These SMS templates work especially well if you run a B2B business or provide business services (eg. accounting, legal, finance, etc).

Hi (First Name), on behalf of [Business Name], I would like to wish you and your family a very happy and safe Easter! Looking forward to continuing to work with you over the next quarter. [Staff Name].

Hi (First Name), wishing you and yours a happy Easter. We hope the Easter Bunny is generous to you. Thank you for your continued support this year. [Business name].

Hey (First Name), thank you for being a valued client this year. I just thought I would write to wish you a Happy Easter! If I can help with [service rendered], please don’t hesitate to respond. Kind regards, [Staff Name].

Easter Opening/Reopening Hours Reminder SMS Template

[Business Name]: Hi (First Name), just a quick reminder that we are closed on Good Friday but open [times] on Holy Saturday and Easter Sunday for all your [product] needs! Happy Easter!

Hi (First Name), [Staff Name] from [Business] here just confirming our Easter hours. Our office will be closed from [date] until [date]. If you have any questions, don’t hesitate to reply and I will call you right back. Happy Easter!

Hey (First Name), thanks for your support during these uncertain times. We’ve updated our opening hours for the Easter weekend and regular trading. Please see them here: [Link]. We look forward to serving you again soon. [Business Name].

We hope this blog helps to get your Easter creativity flowing. If you need any help with your SMS campaigns our friendly support team is waiting to chat – just click the button in the lower right corner of your screen.

And from the team at ClickSend, we wish you a very happy (and chocolate-filled!) Easter.

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