Mobile Marketing: 2019 Wrap-up

Another year is coming to an end and, before we look to upcoming trends to watch in the coming year, we’re going to take a look at where mobile marketing stands at the end of 2019.

Email and SMS Marketing – Why Branding Matters

Consumers tend to focus more on brands than the products themselves. Relevant branding is essential for any marketing campaign, including email marketing and SMS. When you extend branding to your email marketing campaign, your efforts pay off.

Email Marketing Personalisation: Relevant Statistics

Personalisation of emails is a very effective way to show your subscribers that you see them and appreciate them for who they are. Personalised emails work for your business’s bottom line too – they captivate and engage your subscribers to elicit loyalty and buying behaviour. If you need some further proof we list some great statistics as to why.

SMS 101: What is an SMS Auto-Responder?

You may have heard the term “SMS auto-responder” – but what is it? And how can it benefit your business or other organisation? An SMS auto-responder allows bulk SMS recipients to respond to messages using pre-set options.

Email Marketing: How Does SMS Support?

We’ve looked at ClickSend’s email SMS service and how to send SMS from Outlook in previous blog entries. Today, we’re taking a closer look at how SMS can support your email marketing campaigns. Contact us at ClickSend today for all of your SMS and email marketing needs, or to discover how our email SMS service can expand your business’s reach and results.

The Elusive Click-Throughs: Ways to Make them Happen

As a business owner, brand ambassador, or marketer, your primary goal is to trigger your target audience of consumers to take positive action on your website – in other words, you want to close the sale. This is ultimately achieved by click-throughs from your marketing SMS and email messages, as well as potentially via social media platforms. You also need great content on your website.