Without a resilient database of contacts, your email marketing is going to struggle to deliver results. Read on for new ways to reach engaged potential customers and get them to join your email database. Brought to you by our friends at 3dcart.
Get more out of your welcome email by creating a series – Kevin George explains why and how an email series is by far the most effective way to welcome your new subscribers.
So your email marketing campaign has been delivered… what’s next? In this blog we’ll run thgrough the metrics that matter.
ClickSend offers a premium yet affordable transactional email service which enables your business to send automated emails to your customer base. These triggered emails are reliably sent out whenever your customers complete a specified action – enabling you to set-and-forget this important aspect of your customer service.
Consumers tend to focus more on brands than the products themselves. Relevant branding is essential for any marketing campaign, including email marketing and SMS. When you extend branding to your email marketing campaign, your efforts pay off.
Personalisation of emails is a very effective way to show your subscribers that you see them and appreciate them for who they are. Personalised emails work for your business’s bottom line too – they captivate and engage your subscribers to elicit loyalty and buying behaviour. If you need some further proof we list some great statistics as to why.
Email is only effective to get your message out there if your recipients are receiving, opening and engaging with your message. The first step to maximising your email reach is to understand your email events and how your numbers stack up.
We’ve looked at ClickSend’s email SMS service and how to send SMS from Outlook in previous blog entries. Today, we’re taking a closer look at how SMS can support your email marketing campaigns. Contact us at ClickSend today for all of your SMS and email marketing needs, or to discover how our email SMS service can expand your business’s reach and results.