SMS Templates: 20 Free Templates for Easter

SMS Templates: 20 Free Templates for Easter

Free SMS Templates for Your Easter Marketing Campaigns

With Easter just around the corner, many may say it’s too late to launch an Easter campaign. They’d be wrong.

If you haven’t already made use of our awesome Easter postcards, there’s still time to create an Easter campaign from concept to launch with SMS.

And to help you speed up the process, here are a few SMS templates that you can copy and paste straight into your campaign. All you need to do is edit the info in the square brackets and you’re good to go.

Promotional & Marketing SMS Templates

If you’re running an Easter promotion, ensure you get your message to your customers quickly and reliably with SMS. Check out our templates below.

Templates for Online Stores

[Business name]: Our eggcellent Easter sale starts this week and you don’t want to miss out. Get massive savings on [product] – shop now! [Link].
Opt out reply stop.

Hi (First. Name), the [Business Name] annual Easter sale is on this weekend! Shop a massive [discount] on a range of popular items. The sale ends Monday – better hop to it! Shop: [Link].
Opt out reply stop.

One for our friends in the Northern hemisphere…

Hi (First. Name), hop into Spring with our Easter sale. Shop our most popular Spring pieces for less – enter [Coupon Code] at the checkout for [Discount] off. Shop now: [Link].
Opt out reply stop.

Physical Retailer Templates

[Business name]: Our eggcellent Easter sale starts this week and you don’t want to miss out. Get massive savings on [product] – check it out in-store now until Monday.
Opt out reply stop.

Hi (First. Name), the [Business Name] annual Easter sale is on this weekend! Shop a massive 50% on a range of popular items in store. Better hop to it – stock is limited!
Opt out reply stop.

[Business Name]: Shop our Easter picks with our massive end-of-season sale. Get huge discounts on a range of our best sellers. Shop in-store while stocks last!
Opt out reply stop.

SMS Templates for Service Providers

Beauty/Hair Services

[Business Name]: Hi (First. Name). Look sharp this Easter long weekend with [discount]% off [service]. Book now to secure your appointment and avoid disappointment: [Link]. See you soon!

Trades and Services

Hi (First. Name), are you planning to use the Easter long weekend to get ahead of some home improvements? Why not give us a call and get a no-obligation quote for that task that you just never get around to. Or book an appointment at [Link]. Happy Easter! [Tradeperson name], [Business name].

Templates for Car Dealerships

Hi (First. Name), the Easter Bunny has come to town – with great Easter treats and deals at your local [Business name] dealership. Get free [extra] on all models – book your appointment and we will show you the best deal for your new car!

In the Northern Hemisphere…

We’ve got the Spring cleaning bug! Runout deals and ex-demo models at crazy prices! Come and make a deal and be driving away in a new car this Easter weekend. [Business Name].

SMS Templates for Hospitality Businesses

Good Friday

Traditionally, many people avoid eating meat on Good Friday – here in Australia, it tends to mean that we all hit the local Fish n Chips shop. If you have fish or vegetarian options on your menu, you can make this tradition work. See the following SMS templates for examples.

Fish n Chips shops

If you don’t have keywords enabled in your account, you may need to tweak this template to suit the way your shop operates.

Are you avoiding meat this Good Friday, (First. Name)? Come and get your fish n chips fix at [Business name]. Skip the queues – reply FISH to place your order.
Opt out reply stop.

Other Eateries

Take a break from cooking this Good Friday – we have an assortment of meat-free meals to feed your family. Order at [link] for pickup or delivery!
Opt out reply stop.

Easter Saturday/Sunday

Take a break from cooking and dishes, let us take care of Easter lunch. It’s easy to book your table – simply reply RESERVE, your name, preferred time, and number of guests then we’ll take care of the rest! First in best dressed!
Opt out reply stop.

Hi (First. Name), feed your family this Easter Sunday with our kids eat free deal. Dine-in or takeaway – free kids meals with every adult Easter Sunday Roast. Order now or book a table at [Link]. Happy Easter!
Opt out reply stop.


It’s the biggest holiday of the year for your industry, why not maximise the opportunity by sending your local customers an SMS nudge to get their chocolate goodies in time? You might even want to send an MMS with your most Instagram-worthy chocolates – how can anyone resist?

Hi (First. Name), with Easter around the corner, there’s still time to get your hands on [Business name]’s delicious Easter range. Shop the range at [Link] and our Easter Bunny will deliver to you this Saturday.
Opt out reply stop.

Happy Easter SMS Templates

If you aren’t pushing a hard sell or big promotion at Easter, it can still be a great opportunity for an extra touchpoint with your customers or clients. These SMS templates work especially well if you run a B2B business or provide business services (eg. accounting, legal, finance, etc).

Hi (First. Name), on behalf of [Business Name], I would like to wish you and your family a very happy and safe Easter! Looking forward to continuing to work with you over the next quarter. [Staff Name].

Hi (First. Name), wishing you and yours a happy Easter. We hope the Easter Bunny is generous to you. Thank you for your continued support this year. [Business name].

Hey (First. Name), thank you for being a valued client this year. I just thought I would write to wish you a Happy Easter! If I can help with [service rendered], please don’t hesitate to respond. Kind regards, [Staff Name].

Easter Opening Hours Reminder Templated SMS

[Business Name]: Hi (First. Name), just a quick reminder that we are closed on Good Friday but open [times] on Holy Saturday and Easter Sunday for all your [product] needs! Happy Easter!

Hi (First. Name), [Staff Name] from [Business] here just confirming our Easter hours. Our office will be closed from [date] until [date]. If you have any questions, don’t hesitate to reply and I will call you right back. Happy Easter!

We hope this blog helps to get your Easter creativity flowing. If you need any help with your SMS campaigns our friendly support team is waiting to chat – just click the button in the lower right corner of your screen.

And from the team at ClickSend, we wish you a very happy (and chocolate-filled!) Easter.

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