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SMS Marketing Solutions: How the Advertising Industry Benefits

Marketing and advertising agencies consistently seek new and exciting ways to generate campaigns that captivate their target audiences and reach their intended recipients quickly. There is an array of channels which can achieve this, but perhaps the most effective and cost-efficient is SMS marketing.

SMS marketing is an extremely valuable tool and it works for almost every organisation in almost every industry. It is exceptionally effective for use by advertising and marketing agencies. SMS is a proven medium with which an agency can capture the attention of, communicate with, and engage its target audience quickly and reliably. It is more effective than any other channel, including direct mail, social media marketing, and even email marketing. It provides access to the inbox of everyone with a mobile phone and is a proven way to trigger a positive, active response. By adopting SMS marketing for your agency, you are assured of a positive and tangible return on your investment.

Benefits of SMS Marketing for Advertisers

Advertisers and marketers need to always be at the forefront of the latest technology, with the utmost in innovation and creativity. It’s the point of difference from your competitors that makes you stand out from the crowd.

SMS delivers clear advantages when it comes to customer engagement.

With SMS, your advertising or marketing agency can:

  • Reach more receptive people instantly, thanks to opt-ins and fast delivery.
  • Achieve unparalleled response rates with a strong call to action.
  • Quickly and easily broadcast new products, services, and promotions.
  • Engage your audience with tools like “text to win” to incentivise participation.
  • Use QR codes to build your client database.
  • Operate SMS campaigns on behalf of your clients.
sms marketing for loyalty
  • Use SMS keywords to direct customers to take the action you seek.
  • Boost customer loyalty to elicit click-throughs and repeat business.

ClickSend is a professional, expert Australian-based global SMS gateway. We partner with you to enhance your SMS and email marketing activities. We devise and deliver smart campaigns that integrate SMS marketing in Australia and worldwide with other efforts including but not limited to email marketing, online flyers, online fax services, and much, much more. Our cloud-based service offers SMS alerts, people management, lead generation, event management, reminders, sales automation, and much more.

Contact us today to learn how we can help you achieve more in your advertising or marketing agency.